Senior Experience Designer, Mad*Pow

Ciara Taylor is a Senior Experience Designer at Mad*Pow where she applies her knowledge of games to designing playful and meaningful experiences for behavior change. She has always had one foot in the design world and the other in the gaming world. In working in both communities, Ciara has utilized her hybrid role to research and design new ways to create community engagement through elements of play. What started as a childhood love for video games, and a creative flare for design, has greatly contributed to Ciara's success at Mad*Pow.